MOTOROLA SOLUTIONS
Branded InDesign Templates
In late 2023 I was part of the team who led Motorola Solutions’ major brand refresh, when sweeping updates were made to the company’s brand narrative and visual design.
Once the new brand narrative was established by our design and communication teams, I was responsible for interpreting and synthesizing the new brand elements into a comprehensive set of InDesign templates that would be used by over 30 creative and design team members worldwide.
Content first
After a review of the most popular and effective asset types used by marketing and sales, I created 5 separate templates: long-form, multi-page, single-page, data sheet and case study. Each template presents optimized layouts and data formatting based on the content it requires.
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Full tour of each template PDF
Smart design
I leveraged my extensive experience with InDesign software to pre-set paragraph styles, page grids, version control notations, spacing and co-brandable forms for up to 40 possible page layouts within each template. Each template was available in A4 and letter format to support global use.
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More technical InDesign details
Easy access
Each template type was showcased and summarized on the Motorola Solutions brand guidelines site with secure Google Drive links to access InDesign resources. This enabled us to provide everything global design teams needed to create consistent, on-brand documents.
AVAILABLE IN INTERVIEW
Walkthrough of brand guidelines site